Ryan Horowitz, 14, center, negotiates over a pair of Air Jordan samples that were released only in Shanghai, at a SoleXChange in the Penn Plaza Pavilion in New York last month. Similar events are held in major cities.
Thousands of teenage “sneakerheads” have formed a thriving subculture using Instagram, Facebook and weekend conventions to spot, sell and trade coveted, sometimes limited-edition, pairs of designer basketball shoes, sometimes earning a profit in the process.
Pacific NW magazine
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