Coffee City
Melissa Allison follows the world's biggest coffee-shop chain and other Seattle caffeine purveyors.
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Analysts: Starbucks CEO wrong about coffee prices
Posted by Melissa Allison
Coffee prices have been high this year, largely because there is barely enough supply to meet demand.
Starbucks CEO Howard Schultz, whose company buys a lot of coffee and derivatives to hedge against rising coffee prices, recently blamed the high prices on speculators. "There is zero, let me repeat, zero shortage of coffee and there is no demand problem," he said.
Analysts at VM Group, part of the Dutch bank ABN Amro, called him on it.
"It is not speculators, or at least not speculators alone" causing the price of New York arabica beans to rise 50 percent over the past six months, VM Group said, according to a story by AgriMoney.com.
Coffee supplies are low enough to keep prices high for a long time, particularly given rising demand, the story quoted Michael Neumann, chairman of coffee trader Neumann Kaffee, as saying.
"Prices over the next decade look like rising steadily... demand over the long term looks like easily outstripping supply in both arabica and robusta [beans]," VM Group said, adding that it would "prefer trusting the judgement of a coffee traded rather than a coffee retailer."
PHOTO CREDIT: ERIKA SCHULTZ/THE SEATTLE TIMES; Seasonal coffee workers unload baskets of coffee cherries into a transport truck at Santa Eduviges in Costa Rica.
Dec 10, 10 - 5:05 PM
Last blog post from Coffee City: Author of coffee history book to read at Starbucks Olive Way
Dec 9, 10 - 5:37 PM
Carly Simon case against Starbucks dismissed, again
Dec 8, 10 - 4:53 PM
Howard Schultz's end-of-year letter to employees: Dec. 2 saw record whole-bean sales in Starbucks stores
Dec 7, 10 - 2:56 PM
Lynnwood cafe bought, renamed; dozens more coffee shops still for sale
Dec 6, 10 - 1:04 PM
Kraft seeks preliminary injunction against Starbucks


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