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Originally published November 5, 2013 at 9:37 AM | Page modified November 6, 2013 at 6:37 AM

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Meredith launches new food magazine 'Allrecipes'

Meredith Corp., the publisher of "Better Homes and Gardens" and "Parents" magazines, has launched "Allrecipes" magazine.


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How many visitors are men? I use allrecipes.com all the time. MORE
"The company says the website gets more than one billion annual visits from women... MORE
Allrecipes has always focused on the women, not the men who cook. It's very sad. MORE

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DES MOINES, Iowa —

Meredith Corp., the publisher of "Better Homes and Gardens" and "Parents" magazines, has launched "Allrecipes" magazine.

The new title went on sale nationwide Tuesday and is an extension of the Allrecipes.com website Meredith acquired from The Reader's Digest Association Inc. for $175 million in 2012.

The company says the website gets more than one billion annual visits from women sharing recipes, reviews, photos, videos and blog posts.

The premier magazine issue has a holiday focus including articles on holiday cookies, international holiday food trends, and a top-10 list of popular food gifts.

Meredith, based in Des Moines, is a diversified media and marketing company with 18 magazine titles, 100 special interest publications, 13 television stations, and numerous websites.



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