Skip to main content
Advertising

Originally published September 17, 2013 at 12:14 PM | Page modified September 17, 2013 at 1:07 PM

  • Share:
           
  • Comments (0)
  • Print

LivingSocial works to move beyond daily deals

LivingSocial, like its larger rival Groupon, is working to move beyond daily deals.

The Associated Press

Most Popular Comments
Hide / Show comments
No comments have been posted to this article.
Start the conversation >

advertising

NEW YORK —

LivingSocial, like its larger rival Groupon, is working to move beyond daily deals.

Washington-based LivingSocial, which is privately held, is not getting rid of the deals for restaurants, spas and getaways that land in subscribers' inboxes every day. Rather, the company is expanding the number of deals it offers, extending the duration of their availability and adding online coupons for national chains to its offerings.

Jake Maas, senior vice president of product and operations, said the changes represent an evolution of LivingSocial's business that comes from listening to what customers want. This ranges from travel offerings to deals from large retailers and restaurant chains. The company has expanded the number of its travel deals more than sevenfold to cover a broad range of options, from budget-oriented to luxury offerings.

The move follows the publicly traded Groupon Inc.'s expansion beyond daily deals into new services. The Chicago-based company recently acquired last-minute travel booking app Blink to boost its Groupon Getaways business. And it launched Groupon Reserve, which lets people book restaurant tables at a discount.

And it comes on the heels of Google Inc.'s decision to redesign its Gmail inboxes so that promotions, social network notifications and other non-personal email go into separate folders. Users have click over from a "primary" email tab to see messages Google deems as secondary.

News where, when and how you want it

Email Icon

Where in the world are Seahawks fans?

Where in the world are Seahawks fans?

Put your marker on The Seattle Times interactive map and share your fan story.

Advertising

Advertising


Advertising
The Seattle Times

The door is closed, but it's not locked.

Take a minute to subscribe and continue to enjoy The Seattle Times for as little as 99 cents a week.

Subscription options ►

Already a subscriber?

We've got good news for you. Unlimited seattletimes.com content access is included with most subscriptions.

Subscriber login ►