The Seattle Times

LARRY CROWE / ASSOCIATED PRESS, 2007
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Sunday, October 13, 2013

In Person: Sam Adams founder showed craft brewers how to sell beer

Jim Koch, founder of The Boston Beer Co. and Samuel Adams beer, pours a glass at the Jamaica Plain, Mass., brewery. Koch samples every batch of beer the company produces and leads purchasing trips to Germany each year to buy hops, according to the company.